Want to make a killing in your portfolio? Forget AI, and instead invest into a company that is the world’s largest commercial pest control business - Rentokil Initial PLC (RTO). It has a leading market share in the majority of 87 countries in which it operates.
Pest control is a very lucrative and resilient business. It is seen by its commercial and residential customers as an essential service, and, as a result, tends to hold steady even if the economy turns down. Providing services to the commercial segment of pest control global markets accounts for 80% of pest control category revenue.
