Get all your news in one place.

100's of premium titles.
One app.

Get all your news in one place.

100's of premium titles. One news app.

The Independent UK

Erin Keller

DARK SECRETS: Amc theaters will show more ads before movies | Rare Historical Photos

AMC

AMC Theatres will begin showing more ads before movies starting July 1, resulting in films beginning 25–30 minutes after the listed showtime.
This new agreement with National CineMedia aims to boost AMC's advertising revenue, following its weakest first-quarter earnings since 1996, excluding pandemic years.
AMC has reversed its 2019 stance against in-theater ads, now joining competitors Regal and Cinemark in a deal it previously rejected.
Despite closing 169 theaters since 2019 and a decline in 2024 ticket sales, AMC's CEO Adam Aron remains optimistic about a strong summer box office rebound.
The added ad revenue is intended to help AMC maintain steady ticket prices and ensure long-term stability, with AMC Stubs members also receiving a 50 percent discount on Wednesday tickets starting July 9.

IN FULL

AMC Theaters are bumping up the number of ads before movies

Sign up to read this article

Read news from 100's of titles, curated specifically for you.

Already a member? Sign in here

Top stories on inkl right now

Birmingham council accused of giving ‘free rein’ to group erecting England flags

Birmingham council accused of giving ‘free rein’ to group erecting England flags

Campaigners call for injunction against Raise the Colours, which is accused of spreading anti-immigration rhetoric

The Guardian - UK

Venezuela men sue aviation firms who flew them to notorious Salvadorian jail

Venezuela men sue aviation firms who flew them to notorious Salvadorian jail

Exclusive: CSI Aviation and GlobalX accused of violating civil rights as part of Trump immigration crackdown

The Guardian - US

Man doused dad in petrol, set house on fire during mental health episode

Man doused dad in petrol, set house on fire during mental health episode

The man told his father: 'this is where it gets f---ing real'.

Newcastle Herald

‘We have failed’: Mother of trans woman who took own life issues stark warning at Pride march

‘We have failed’: Mother of trans woman who took own life issues stark warning at Pride march

Tens of thousands of people marched through London for Trans Pride on Saturday

The Independent UK

One subscription that gives you access to news from hundreds of sites

Already a member? Sign in here

Let's get ready to rumble: The next Fed meeting will be a 'family feud' — and that's exactly what Chairman Kevin Warsh wants

Let's get ready to rumble: The next Fed meeting will be a 'family feud' — and that's exactly what Chairman Kevin Warsh wants

"And the survey says… policy will likely stay on hold for an additional meeting. Hawkish momentum is building, however. We expect two hawkish dissents."

Kimi Antonelli risks grid drop as stewards launch Hungary F1 qualifying investigation

Kimi Antonelli risks grid drop as stewards launch Hungary F1 qualifying investigation

The championship leader faces a trip to the stewards for improving under yellow flags at the end of Formula 1 Hungarian Grand Prix qualifying

Related Stories

Top stories on inkl right now

Birmingham council accused of giving ‘free rein’ to group erecting England flags

Birmingham council accused of giving ‘free rein’ to group erecting England flags

Campaigners call for injunction against Raise the Colours, which is accused of spreading anti-immigration rhetoric

The Guardian - UK

Venezuela men sue aviation firms who flew them to notorious Salvadorian jail

Venezuela men sue aviation firms who flew them to notorious Salvadorian jail

Exclusive: CSI Aviation and GlobalX accused of violating civil rights as part of Trump immigration crackdown

The Guardian - US

Man doused dad in petrol, set house on fire during mental health episode

Man doused dad in petrol, set house on fire during mental health episode

The man told his father: 'this is where it gets f---ing real'.

Newcastle Herald

‘We have failed’: Mother of trans woman who took own life issues stark warning at Pride march

‘We have failed’: Mother of trans woman who took own life issues stark warning at Pride march

Tens of thousands of people marched through London for Trans Pride on Saturday

The Independent UK

One subscription that gives you access to news from hundreds of sites

Already a member? Sign in here

Let's get ready to rumble: The next Fed meeting will be a 'family feud' — and that's exactly what Chairman Kevin Warsh wants

Let's get ready to rumble: The next Fed meeting will be a 'family feud' — and that's exactly what Chairman Kevin Warsh wants

"And the survey says… policy will likely stay on hold for an additional meeting. Hawkish momentum is building, however. We expect two hawkish dissents."

Kimi Antonelli risks grid drop as stewards launch Hungary F1 qualifying investigation

Kimi Antonelli risks grid drop as stewards launch Hungary F1 qualifying investigation

The championship leader faces a trip to the stewards for improving under yellow flags at the end of Formula 1 Hungarian Grand Prix qualifying

Our Picks

Billy Joel’s ex-wife says Chevy Chase ‘wasn’t so nice’ to her at ‘star-studded’ party

Awkward encounter took place at an ‘old-school keg party’ she hosted together with the ‘Vienna’ singer

The Independent UK

Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies

Millions were spent putting laptops in every student’s hands. Now schools want them back as tech falls short of the miracle solution it was sold as.

Four types of thinker have been identified. Which one are you?

Investigation finds evidence of distinct groups, from big-picture thinkers to those who sweat the small stuff

The Guardian - UK

'Dark Matter' Season 2 Release Date, Plot, Cast, And Trailer For The Apple Multiverse Thriller

'Dark Matter' Season 2 will expand beyond the book. Here's what we know so far, including the plot, cast, release date, and trailer

How Blake Lively’s Celebrity Status Is (Allegedly) Taking A Hit After Falling Out With Taylor Swift

How is all this impacting her status in Hollywood?

McDonald’s worker says customer placed same order to pull real-life SpongeBob scam every day. Then the manager decided to follow him

Bubble Bass in the flesh.

We Got This Covered

Fourteen days free

Download the app

One app. One membership.
100+ trusted global sources.

Download on the AppStore

Get it on Google Play