Once, the launch of a new iPhone was a fulcrum around which my work calendar pivoted. A launch like that of the iPhone 14 last week would dictate the shape of the week, and not just because at least one member of the tech team had to be in San Francisco to cover it.
Even at the peak of its importance, it was a delicate dance. Each new iteration of the bestselling smartphone in the world is clearly an important event in the sector. New features and capabilities announced by Steve Jobs and, later, Tim Cook, can make or break billion-dollar industries overnight.
