Apple just launched another round of discounts in China, an out-of-character move for the company as it tries to maintain its position in the world’s second-largest economy.
Apple started a new round of discounts on Chinese e-commerce platforms like JD.com and Alibaba's Tmall on Monday, slashing prices of the newest iPhone 15 model by over 20%, according to state-run Global Times. Discounts reached as high as 2,300 yuan ($138) on Tmall, Reuters reports. The promotion runs until May 28.
