This story was reported in partnership with Uncloseted Media, an LGBTQ-focused investigative news outlet.
Max Sorgenfrey was sipping a coffee at a cafe in Charleston, South Carolina, in early October when her phone began lighting up with messages. People were sending her a new ad from Annie Andrews, the state’s Democratic Senate nominee, that referred to transgender women like Sorgenfrey as “biological men,” a marked shift in language that confounded many of her supporters.