- Meta Platforms Inc's (NASDAQ:FB) Super Bowl ad looks to sell the metaverse promise and its virtual-reality headsets with the help of an out-of-work animatronic singing dog, the Wall Street Journal reports.
- The commercial that the Meta aims to run during the game features the company's Quest 2 headset, which sells for at least $299.
- The ad depicts an animatronic band with a steady gig at a Chuck E. Cheese-style arcade restaurant called Questy's, WSJ noted.
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- Shares in Meta plunged last week after it reported a sharper-than-expected decline in profits and a dismal outlook in its first earnings report since CEO Mark Zuckerberg outlined the shift and dropped the Facebook Inc name.
- Zuckerberg disclosed Meta's focus on hardware and software needed to build an "immersive, embodied internet that enables better digital social experiences than anything that exists today."
- Meta looks to release a "high-end" virtual-reality headset later this year, and it is also working on augmented-reality glasses, he said.
- Price Action: FB shares traded lower by 1.91% at $227.52 on the last check Thursday.
