- Ford launched a new website so drivers know how the automaker uses driver and vehicle data.
- It pledges to offer a "quasi-’80s mode" experience if the driver wants to cut-off connected services.
- Cutting off connectivity comes with a trade-off, though. But at least it's a choice.
Modern cars are enormously talented at producing gobs of information about drivers. How hard they smash the brakes, where they frequently navigate to, or even what in-car features they use the most. It makes it incredible difficult to draw a line between what portion of an automaker is a car company or a tech company.