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Fortune
Fortune
Alan Murray, Jackson Fordyce

RARE PHOTOS: How former ibm ceo ginni rometty learned to embrace being a female role model | Vintage Vibes

(Credit: Jason Alden—Bloomberg via Getty Images)

Good morning.

I first met former IBM CEO Ginni Rometty in 2014, when Fortune’s Michal Lev-Ram profiled her for a cover story. I was impressed with Rometty's determination to change the stodgy technology giant. Her guidance to her team: “Don’t protect the past. Never be defined by your product. Always transform yourself.”

Now, Rometty has put the principles that guided her through that nine-year transformation effort into a book called Good Power, out tomorrow. I spoke to her last week and asked why she had decided to add hers to an already crowded CEO memoir market. Her response:

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