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TechRadar
Lance Ulanoff

MYSTERIOUS: I think sonos just fully solved home audio mostly by doing exactly what we want even with ai - You Need To See This

Sonos Beam Ultra, Sonos Ace Ultra, Tom Conrad.

Sonos, a name synonymous with effortless home audio, has had a somewhat spotty track record in recent years. The audio quality has been unfailingly excellent, but Sonos software efforts have been an enervating mix of doing too much and too little, leaving customers not just cold but actively frustrated. Its latest updates and innovations are quite different: The introduction of a unifying platform, Sonos 27, and the threads that can pull it all together in something unironically called Sonos Fabric.

I reached this conclusion on Tuesday as I sat in a darkened space and watched relatively new company CEO Tom Conrad dash from one demo living space setup to another, carrying a pair of Sonos Play speakers. He placed the pair of them on a credenza opposite the new Sonos Beam Ultra and then, without touching the Sonos app or even fiddling with the speakers, transformed the three audio sources into a unified surround sound system. And when he was done integrating the small speakers into the larger sound system, Conrad simply picked up the Sonos Play speakers and returned them to their original space. The speakers then reconnected to the standard Sonos Wi-fi network and resumed their regular roles.

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