
NARS has released dozens of beloved makeup products since its founding in 1994, but its most popular is, without a doubt, its Orgasm Powder Blush. A light, sheer shade of pink formulated to be buildable and easy to apply, it's been a staple in makeup bags worldwide since its 1999 release. Few products have transcended generations and trends like this one, making it all the more surprising that NARS decided to reformulate the pigment 25 years after the wildly successful launch.
Before panic sets in: The original formulation is getting an upgrade, with a new formula that lasts up to 16 hours and has a comfortable, weightless feel. It's also joined by eight new shades, including Orgasm Edge, a matte shade of peach-pink, and Orgasm Rush, a deeper shade of pink with bronze undertones and a shimmery finish (see it in action below with NARS makeup artist, Niko Lopez). The formula for the entire blush collection, including NARS's 12 core bestsellers like Deep Throat and Dolce Vita, has also been improved.