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Jon Lafayette

INSANE: Newfronts youtube pitches new way to work with shorts | Rare Historical Photos

YouTube logo on phone screen

YouTube, which introduced its Ads on Shorts product last year, showed off new ways to use Shorts as part of its NewFront presentation Monday.

Ads on Shorts was launched last year, and YouTube said that brands have found ways to use them as part of direct-response campaigns. YouTube now has 1.5 billion logged-in monthly Shorts users.

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