OpenAI’s recent rollout of its new video generator Sora 2 marks a watershed moment in AI. Its ability to generate minutes of hyper-realistic footage from a few lines of text is astonishing, and has raised immediate concerns about truth in politics and journalism.
But Sora 2 is rolling out slowly because of its enormous computational demands, which point to an equally pressing question about generative AI itself: What are its true environmental costs? Will video generation make them much worse?