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The Economic Times

Technology

THE TRUTH ABOUT: Paytm attracts more gen z users as its upi payments growth outpaces industry | History Defined

Paytm Vijay Shekhar Sharma

Mobile payments pioneer Paytm said its efforts to simplify its payments app and invest in artificial intelligence (AI)-led features are helping attract more Gen Z customers, as the company's UPI payments business continued to grow more than double the broader industry for the second consecutive quarter in a row.

The company reported a 45 per cent year-on-year increase in Consumer UPI Gross Transaction Value (GTV) to Rs 5.9 lakh crore in Q1 FY27, about 2.2 times the industry's growth rate, while Monthly Transacting Users (MTUs) rose by 60 lakh to 8 crore.

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