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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

FORGOTTEN HISTORY: Roku makes first major hires under new ad chief jay askinasi - Caught on Camera

Roku ad sales hires.

After poaching former Publicis Groupe exec Jay Askinasi to lead its ad-sales team back in late January, Roku has announced Askinasi’s first two major hires. 

Sarah Harms will join the streaming company as VP of advertising marketing, responsible for “overall strategy and execution of marketing and measurement efforts across Roku’s advertising business.”

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