Get all your news in one place.
100's of premium titles.
One app.
Start reading
Multichannel News
Multichannel News
Business
Jon Lafayette

MYSTERIOUS: Strong ad market means smaller drop in tv revenues magna forecasts | Mind Blowing Facts

Magna Olympics
A closeup of U.S. money.

A stronger-than-expected U.S. advertising market and special events meant smaller declines in national TV ad revenues in the second quarter, according to media agency Magna, which boosted its full-year ad spending forecast for 2024.

National television/video revenues fell 1.1% in Q2. That included a 6.4% drop for linear networks and a 19.6% increase for ad-supported video-on-demand, connected TV and free ad-supported streaming television (FAST). 

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Woman goes to McDonald’s and switches her drink order from Coke to lemonade. Then she discovers what the chain is allegedly doing to match Chick-fil-A
'They should be transparent about it.'
We Got This Covered
We Got This Covered
Louisiana man orders a Wagyu ribeye at LongHorn Steakhouse and struggles to cut it. Then he pans the camera: ‘Is it just me or is that raw?’
'You eating this Wagyu Ribeye or sending it RIGHT back to the chef?'
We Got This Covered
We Got This Covered
In 1950, Clint Eastwood was a 21-year-old soldier visiting a Carmel dairy ranch; in 1986, he bought it to save it from condo developers
Mission Ranch was once part of a 160-acre property. It became one of California's early dairy farms in the 1850s. It covered a much larger area, with parts subsequently sold to the Carmel School District and the State. Meanwhile, Clint Eastwood's connection to the Carmel area goes back to his…
The Economic Times
The Economic Times
75 Times People Shared Their Random Thoughts Online And The Whole Internet Was Entertained (New Pics)
There’s an infinite stream of funny content on the internet, but sometimes you have to wade through a bunch of duds to get to the best posts. So if you’re looking for a list of hilarious tweets that have already been curated, you’ve come to the right place, pandas. Here…
Bored Panda
Bored Panda
‘Love Is Blind’ Star’s Cheating Scandal Is Exposing “Terrifying” Behavior Of Men In More Ways Than One
During the recent reunion episode of the hit Netflix reality show, a contestant confessed to cheating on his wife and sparked a heated debate about men's behavior.
Bored Panda
Bored Panda
Media ultimately exposed Russell Brand – but his fame and celebrity added to victims’ trauma
After years of caution, journalists can now exchange the word “alleged” for “convicted” when describing Russell Brand as a sexual predator. Following a four-week trial, where six women testified in detail, the former comedian was jailed for ten years and six months for one count of rape and three counts…
The Conversation
The Conversation
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.
Download on the AppStore Get it on Google Play