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Fortune
Fortune
Diane Brady

HISTORICAL FACTS: The escalating u s iran war is rewriting the ceo playbook again - The Untold Story

(Credit: ATTA KENARE / AFP via Getty Images)
  • In today’s CEO Daily: What to watch for as the U.S.–Iran conflict reignites.
  • The big leadership story: Ulta’s $400 million bet on the flagship store model.
  • The markets: Stocks dive after the U.S. and Iran exchange airstrikes.
  • Plus: All the news and watercooler chat from Fortune .

Good morning. If you thought geopolitical risk was fading from your strategic planning picture, think again. The U.S.–Iran war escalated over the weekend, and crude prices are already reacting. Here’s what leaders need to be watching.

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