International travel demand for the FIFA World Cup 2026 is building across the United States, Canada and Mexico, but new data suggests the benefits will be uneven – both in where visitors go and how much host cities ultimately gain.
Analysis from Data Appeal and Mabrian, in collaboration with PredictHQ, shows international travel intent is rising across all three host nations, though at different speeds. Mexico is seeing the most consistent growth so far in 2026, while the US recorded a sharper late surge in demand during the first quarter. Canada’s growth has been steadier but more gradual.
