Study: Digital Media Ad Spend Grew 18% in Q1 '24
The biggest growth quarter in two years was fueled by programmatic buying according to Guideline
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SHOCKING: 33 | Mind Blowing Facts
Paramount’s New Carriage Deal with Charter Includes Free Paramount+ to Spectrum Subscribers
The offer is part of a multi-year distribution agreement that includes all of Paramount's cable networks and CBS O&Os
TV Tech ·
FCC Commissioner Simington Announces Staff Changes
Sara Rahmjoo joins the office of commissioner Simington as policy advisor and confidential assistant
TV Tech ·
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OTA Wireless Readies ATSC 3.0 Datacasting For Commercial Deployment (Part 3)
Scripps’ Kerry Oslund and Nexstar’s Brett Jenkins discuss coverage and the business considerations of 3.0 datacasting
TV Tech ·
ITV Relies on SAS to Deliver Personalized Ads to 40M Users of ITVX
ITV uses SAS 360 Match to drive viewer engagement with customized ad experiences
TV Tech ·
Comcast Reports 40% Energy Efficiency Gains for Its Nationwide Network
Increasingly virtualized, cloud-based technologies are helping Comcast meet customers’ growing data demands with less energy per byte
TV Tech ·
NAB President Curtis LeGeyt, FCC Commissioner Brendan Carr to Join ATSC at its Annual Meeting
ATSC’s NextGen Broadcast Conference and Member Meeting will take place June 13-14 at the Marriott Marquis in Washington
TV Tech ·
Leader Expands LVB440 IP Analyzer with New Measurement Tools
Extended feature set includes support for object-based audio metadata analysis and adds new Canvas user-configurable multiview display.
TV Tech ·
TNT Sports to Air College Football Playoff Games
The deal to sublicense the games through ESPN comes at a time when TNT could lose rights to NBA games
TV Tech ·
BrightLine Launches `Streamline’ Self-Service Design Studio
The tool allows clients to create interactive and dynamic ad experiences across all leading streaming platforms
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