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UNCOVERED: 2 | History Defined

Birkenstock goes public: how an 'ugly' orthopaedic shoe company created a brand worth billions

Asked to choose between a brown Birkenstock and a pink stiletto, most people would be able to make a fairly quick decision. In this year’s Barbie movie, Weird Barbie challenges Stereotypical Barbie to make this very choice. To Barbie, the high heel represents a life of beach fun and dance…

The Conversation

From frumpy sandal chic to mainstream appeal: will Birkenstock IPO be a perfect fit?

Recent footwear flotations have not fared well but German brand hopes to buck trend with multibillion listing in US

The Guardian - UK

Birkenstock could be worth $8.7 billion in its planned IPO—and sandal's spotlight in the Barbie movie shows the cultural shift behind the company's growth

Feminism is a force driving it forward, sandal maker says in its securities filing.

Fortune

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Let’s not forget the real star of Barbie: shameless product placement

The film is like a Russian doll of adverts – is this the future of blockbuster cinema?, says features writer Amelia Tait

The Guardian - UK

No more slobbing around: men ditch sliders for smart sandals

Fashion is ‘growing up again’ and that means summer footwear that suits the swing away from loungewear

The Guardian - UK

Sainsbury's Tu shoppers say they can't wait to wear £8 Birkenstocks 'dupes' this summer

Sainsbury's shoppers are rushing to buy the supermarket's Birkenstock ‘dupes’

Nottingham Post

Penneys shoppers snap up 'timeless' €8 sandals that could rival €100 designer brand this Summer

These gorgeous sandals are exactly what you need to enjoy your time in the sun this Summer

Dublin Live

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Penneys shoppers flocking to €8 sandals that could rival €105 Birkenstocks ahead of summer

Birkenstocks are among some of the most popular brands of footwear particularly for their distinctive sandals. However they can leave a serious hole in your pocket with the luxury brand often sitting on the higher end of pricing for their shoes

Irish Mirror

Primark shoppers snap up 'timeless' £6 sandals that are near-identical to £95 Birkenstocks as Summer approaches

Shoppers have discovered sandals that look a lot like timeless Birkenstocks on Primark shelves

Manchester Evening News

Just Gonna Say It: People Need To Stop Trying To Sell Their Haggard Birkenstocks Online

Get those black toe indents away from me!!!

Pedestrian.tv

Blazers out, Birkenstocks in: how smart casual work ‘uniforms’ can free up brain power

From Steve Jobs’s turtlenecks and sandals to Hillary Clinton’s coloured suits, those in the public eye often adopt a simple signature look

The Guardian - UK

My friend asked me how to style Birkenstock clogs – here are the outfits I suggested

Unsure how to style Birkenstock clogs? We show you how to wear this must-have shoe for all occasions

Woman & Home

Top Chef alum hits out as she’s denied entry into restaurant over her Birkenstocks

Washington DC restaurant Shōtō claimed Birkenstocks were in violation of its ‘no flip flops’ dress code

The Independent UK

Top Chef alum hits out as she’s denied entry into restaurant over her Birkenstocks: ‘Sexist/classist/elitist/racist’

Washington DC restaurant Shōtō claimed Birkenstocks were in violation of its ‘no flip flops’ dress code

The Independent UK

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Evening Standard

Best orthopaedic shoes for women that offer style and support

Put your best foot forward

The New Daily

Kirstie Clements: Beauty meets comfort in a shoe mismatch made in heaven

The fashion gods offered up the perfect shoe this month, an improbable collaboration between master shoe designer Manolo Blahnik and Birkenstock.

The Guardian - UK

Birkenstock and Manolo Blahnik: is this the most unlikely fashion pairing ever?

The maker of comfy sandals has hired Blahnik – famed for its luxury stilettos – to jazz up its women’s range. Stand by for a £415 fuchsia version with a sparkly buckle

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