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UNCOVERED: 9 | History Defined

Brewdog advert which said fruit beer was 'one of your five a day' banned

'We respect the ASA's decision and are happy to confirm that beer is not a fruit or a vegetable'

Manchester Evening News

BrewDog fruit beer ad banned over claim it is ‘one of your five a day’

The Scottish brewer argued that recipients were likely to recognise the claim as a ‘tongue-in-cheek remark’.

Evening Standard

BrewDog beer ad pulled over ‘one of your five a day’ claim

Advertising Standards Authority acknowledges humorous intent, but says consumers could be misled

The Guardian - UK

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‘Misleading’ BrewDog advert banned for suggesting fruity beers constitute ‘one of your five-a-day’

Brewing company says email to customers was ‘tongue-in-cheek’

The Independent UK

BrewDog advert calling fruit beer 'one of your five a day' banned

The brewery was ordered to remove the line from its promotional campaign after the Advertising Standards Authority deemed it to be misleading.

Daily Record

BrewDog ad banned over ‘one of your five a day’ claim

The Scottish brewer argued that recipients were likely to recognise the claim as a ‘tongue-in-cheek remark’.

The Independent UK

BrewDog has B Corp certificate revoked in yet another blow for the beer giants

Controversy has been brewing for a while now with the popular beer brand.

Evening Standard

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BrewDog loses B Corp status

Certificate taken away following accusations and investigations around treatment of current and former staff

Insider UK

World Cup 2022: how sponsorship has become less about selling drinks and more about geopolitics

The Fifa men’s World Cup 2022 in Qatar is arguably the most political in history.

The Conversation

BrewDog boss claims to have won back some Punks With Purpose

New interview also sees admission that staff were let down during 'hyper-growth' years

Insider UK

Top 20 boozy Advent calendars filled with beer, wine and tequila including showstopper gin cracker

Doors that you can't wait to open on our Advent calendar round-up reveal thirst-quenching beer and sipping whiskies to get you into the festive spirit

Wales Online

Qatar still the elephant in the room at the World Cup

This was supposed to be the week where the country’s name would be on the world’s lips, where you would hardly be able to move for the…

The National (Scotland)

World Cup 2022 briefing: squads take shape as Qatar kick-off looms

Our daily rundown will be available through the tournament, but here is a taster to set the scene with barely a week to go

The Guardian - UK

‘Punk’ craft brewery faces new backlash over ‘anti–World Cup’ campaign

A widely circulated image on social media revealed that the brewery is still selling its beers in Qatar, despite its grandstand against the Arab nation.

Fortune

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Manchester Evening News

BrewDog defends decision to screen World Cup after launching critical advert campaign

The brewer said it would donate all profits made from Lost Lager sold to causes fighting human rights abuses, but would still screen World Cup matches in its bars

Insider UK

BrewDog boss responds to Qatar campaign criticism

Online backlash accuses brewer of hypocrisy as it will still show World Cup games in bars and sell beer in the country

Fortune

Craft brewery faces backlash over its own ‘culture of fear’ after launching ‘anti–World Cup’ campaign

BrewDog was publicly accused of fostering a “culture of fear” last year.

The Guardian - UK

Amazon facing UK box shortages for Black Friday as DS Smith workers vote to strike

Pay dispute at packaging company has seen nearly 700 GMB union members voting in favour of action

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Daily Record

BrewDog announces it will be anti-sponsor of Qatar World Cup

The move will raise awareness and cash for charities involved in fighting human rights in Qatar.

The National (Scotland)

'We're kicking off': BrewDog in new scheme to protest against Qatar World Cup

A SCOTTISH craft brewery is to donate a portion of its profits to human rights organisations throughout the entirety of the World Cup.

Wales Online

BrewDog announces itself as anti-sponsor for Qatar World Cup

The move will raise awareness and money against corruption and humans rights abuses

Wales Online

BrewDog giving away free pints to encourage mental health conversations

Guest speakers will also be sharing their experiences

Insider UK

BrewDog boss reveals inspiration behind Equity for Punks

Co-founder also details how the brewery was 'technically insolvent' in 2008

Manchester Evening News

‘Have a beer on me’ - BrewDog boss giving away FREE beer in Manchester with this code

Customers can scan the QR code at the bar for a free Lost Lager until October 26

Glasgow Live

BrewDog boss offering free lager to all customers this week in 'lovely gesture'

Co-founder & CEO of BrewDog James Watt is offering all customers across the UK a free lager this week while stocks last — here is how to claim the one-off promotion

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