Ferrari Has A New Marketing Boss Following The Launch Of The Luce Former head of BMW Italia Massimiliano Di Silvestre will take over from Enrico Galliera in Maranello. Motor1 · Jun 25
Ferrari's marketing boss quits after troubled EV debut as former BMW executive steps in The man who shaped Ferrari's image for more than a decade is leaving the company weeks after the troubled unveiling of its first electric car, with a former BMW executive drafted in to steady the brand. Euronews · Jun 25
No, Ferrari Isn't Forcing Customers To Buy The Luce Ferrari's head of marketing, Enrico Galliera, denies the rumors: 'It would be harmful to us.' Motor1 · Jun 19
Ferrari to Manual Gearbox Fans: Just Buy Used Ferrari had its reasons for abandoning manual gearboxes after the 2012 California. Only two or three convertibles were ever sold with a stick shift, but the low take rate wasn’t the only factor behind the gated shifter’s demise. Back in 2016, former tech boss Michael Leiters explained there’s no manual… Motor1 · Jul 4, 2025
Ferrari Admits It Made a Mistake When It Deleted Real Buttons When Ferrari showed the Amalfi last night, we were pleased to see that the Roma’s successor received a more powerful V-8 without resorting to a hybrid setup. Another highlight is inside, where the “entry-level” Prancing Horse now features a redesigned steering wheel with physical buttons and a proper start button.… Motor1 · Jul 2, 2025
Ferrari Makes Parts for Cars Built Decades Ago Ferrari has never been about volume. In fact, it's known to artificially limit production. Take for example the Purosangue as the not-an-SUV is capped at 20% of the total annual output. Even in 2023 when Maranello posted record sales, it delivered only 13,663 vehicles. If you're lucky enough to own… Motor1 · Oct 25, 2024
Ferrari Now Accepts Cryptocurrency Payments In United States Europe will follow soon. Motor1 · Oct 16, 2023
Ferrari will now let you pay for your new car with crypto, and the brand is expanding the service to Europe at the request of wealthy customers Elon Musk briefly attempted to sell Teslas using crypto only to abandon the effort, suffering heavy write-downs on its $1.5 billion Bitcoin stake in the process. Fortune · Oct 16, 2023
Ferrari Purosangue Orders Could Be Paused Already Following Huge Demand The company wants to protect its exclusivity and will cap the SUV's annual production. Motor1 · Sep 14, 2022