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UNCOVERED: Impossible | History Defined

How a campaign attacking plant-based meat led to a Beyond reformulation

Ethan Brown decided to make the Beyond products “unassailable from a health perspective.”

Fortune

When turophiles go plant-based

Next-generation cheese makers are using precision fermentation and AI to pursue the final frontier in plant-based

Salon

Joey Chestnut not officially banned from 2024 Nathan’s hot dog contest, despite reports

Joey Chestnut has put MLE in a real pickle, is being a total weenie.

USA Today Sports Media Group

From analysis to the latest developments in health,
read the most diverse news in one place.

Are plant-based burgers healthier than meat?

Alt meats make it easy to go vegan. But do they make it healthy?

Fortune

I had multiple people try the new Impossible hot dog vs. the real thing — here’s our verdict

Impossible Foods sent us a package of its new hot dogs. We put it to a taste test to see how it compared with traditional beef franks

Tom’s Guide

Eurovision icon Loreen on leaning into fear, finding purpose, and embracing your power

Drag star Dakota Schiffer sits down with Swedish singer Loreen to discuss everything from creativity and community, to trusting your intuition

Marie Claire

I'm obsessed with this new 'painting narrative' game

Montreal becomes a work of art in Été, the debut game from Impossible, that let's you paint the world in watercolour.

Creative Bloq

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12 Mother’s Day deals at Manchester bars and restaurants including free drinks, desserts and goodie bags

There are some fantastic deals on offer for the special day next weekend

Manchester Evening News

The fake meat fad hits the chopping block

Impossible and Beyond have both laid off employees amid a drop in sales.

Axios

Fake Meat Was Supposed to Save the World. It Became Just Another Fad

Beyond Meat and Impossible Foods wanted to upend the world’s $1 trillion meat industry. But plant-based meat is turning out to be a flop.

Businessweek

Manchester's 'chewing gum street' slammed as calls for 'chuddy' to be BANNED

How would you tackle the issue which costs £100k-a-year to clean?

Manchester Evening News

Our love affair with fake meat is ending

The Beyond Burger took a downturn in 2022 — was our taste for meatless meat always doomed?

Salon

Are fake meats better for the environment? Yes, but it’s more complex than you think

Marketed to meat lovers, plant-based burgers like Impossible and Beyond claim to taste like the real thing and to have far lighter environmental footprints.

Inverse

Can meat-free nuggets challenge chicken on the UK high street?

US-based Impossible Foods launches plant-based bite as vegetarian and vegan versions grow in popularity

The Guardian - UK

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Wales Online

'Bleeding' meat-free Impossible burgers on their way to UK

American plant-based group Impossible Foods said it expected the product to be on shelves within a year

Evening Standard

Bill Gates-backed fake meat company Impossible Foods to launch in Britain

Company that partnered with Burger King for meat-free Whopper also eyes supermarket roll out

Financial Times

Crypto billionaire Sam Bankman-Fried: ‘I got involved with no clue what a blockchain was’

The FTX founder on hype, the problem with bitcoin and how crypto can build a fairer financial system

People

From analysis to the latest developments in health,
read the most diverse news in one place.

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