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MYSTERIOUS: Just essentials | Mind Blowing Facts

'I repeated my Asda budget shop from six months ago - prices have rocketed'

13 products had risen by 30% or more, with one actually doubling in price over that time

Manchester Evening News

Asda shoppers rave about Just Essentials range a year on from its launch

Asda’s yellow-label Just Essentials range launched to much fanfare and it seems like it’s still a hit with shoppers

Chronicle Live

'My Asda Just Essentials big shop shows just how much the budget range has gone up'

Supermarkets' own brand and budget ranges have gone up more than premium and branded foods have during the cost of living crisis

Manchester Evening News

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Taste-testing Asda's Just Essentials 7-day meal plan for £20 which 'completely changed tea time'

Journalist Megan Shaw taste-tested the meals and shared how it fared in her household of four.

Daily Record

ASDA issues important message to anybody who drinks tea - including Just Essentials and Extra Special

“Tea is a staple in most customer’s households so for us to make a change which can make such a difference is a big moment for us.”

Manchester Evening News

'I compared Asda Just Essentials with Extra Special and the result was quite unexpected'

Customers have been raving about the new budget range, so how does it compare with the retailer's very best?

Manchester Evening News

I lived on ASDA's Just Essentials range for a day but some swaps were better than others

With the cost of living soaring we wondered if you really could live off ASDA's budget range for a day

Wales Online

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Mum's £52 Asda Just Essentials shop feeds family for a week

And there was enough left for a big breakfast and Sunday dinner

Leeds Live

Asda introduces major change to its new Just Essentials range

The supermarket giant is working to keep stock levels of the popular range up

Manchester Evening News

Asda introduces major change to Just Essentials range which affects every shopper

Grocery giant is working hard to restock stores to keep up with demand as customers clear shelves of new budget lines

Chronicle Live

Asda Just Essentials made 'perfectly nice' meal for only £1.60 per head

With its low prices and unmissable yellow packaging, the range has grabbed the attention of shoppers following its launch

Wales Online

Asda hikes price of ANOTHER yellow Just Essentials range product just weeks after launch

The new budget range has caused controversy this month

Manchester Evening News

Asda's yellow 'Just Essentials' range - 15 products tried and tested

The range has come under fire for 'embarrassing poorer families' but here Branwen Jones gives her verdict on the budget line of essentials

Manchester Evening News

We spent £15 on the controversial new Asda Just Essentials range and we'd swap loads of it for our more expensive regulars

And we'd definitely eat most of it again

Wales Online

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The Independent UK

Asda shoppers divided over yellow packaging for budget items: ‘Why would you be embarrassed about saving money?’

The retailer says many customers are ‘loving’ the new range

Manchester Evening News

My £44.61 Asda shop shows Smart Price belongs on the scrapheap

Asda is ditching its Smart Price range as it brings in a new Just Essentials line

Daily Mirror

Asda worker pays for elderly man's shopping after he falls ill in the supermarket

Store assistant Tracy stepped in to help a customer who felt unwell by helping him to his car before buying his shopping, bagging it up and taking it to his car

Liverpool Echo

Asda set to axe Smart Price range in huge shake up

It comes as the grocer saw growth slow due to customers returning to pre-pandemic habit

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Daily Mirror

Asda shake-up as supermarket unveils plans to replace budget food range Smart Price

Supermarket chain Asda is set to replace its cheapest Smart Price range with a bigger one called Just Essentials, with shoppers able to pick from among 300 products

Leeds Live

Asda launching cheaper Just Essentials range and axing Smart Price to help shoppers save cash

The retail giant has launched a bigger and better value range due to drastic changes in consumer habits

Liverpool Echo

Asda to overhaul prices and launch value 'Just Essentials' range

Experts predict the new range will replace Asda’s Smart Price range

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