INSANE: Luce org | Vintage Vibes

Ferrari's Luce EV Costs Way More Than Its V12 Purosangue SUV

Maranello’s first EV commands a $122,190 premium over its V12-powered SUV.

Motor1 · Oct 22

Ferrari’s Jony Ive–designed model was mocked by the internet, but it’s selling like hotcakes

When the Luce was released, Ferrari’s former president and chairman said he hoped “they take the prancing horse off that car, at least.”

Fortune · Jul 31

Shocking: Ferrari's Controversial EV Is Reportedly Sold Out

The new Ferrari Luce EV appears to be a sales success.

Motor1 · Jul 30

Ferrari Goes Electric—Then Loses Billions in Stocks as Fans Reject 'Disgrace' Supercar

Ferrari's first EV, the Luce, has sparked backlash as fans and investors question its heritage impact, following a sharp drop in shares.

International Business Times UK · May 27

Ferrari unveils 'Luce', its first fully electric car, in a tough market

ROME - Italian luxury carmaker Ferrari has unveiled its first fully electric model, the Luce, belatedly joining rivals like Porsche and Lamborghini to offer clean-energy driving thrills.

Bangkok Post · May 27

Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

Some analysts question whether design of Luce, starting at $640,000, lives up to sportscar car brand’s heritage

The Guardian - UK · May 26

Ferrari has revealed it’s first all-electric car – here’s what to know

Maranello’s first all-electric car is a four-door, five-seat Ferrari with a 329-mile range, 350kW charging and a look by the former Apple design chief

The Independent UK · May 26

Ferrari unveils first electric car as luxury rivals hit the brakes on EVs

Ferrari has rolled out its first fully electric car, the"Luce (Italian for "Light"), marking a high-stakes shift by Italy's best-known luxury sports car maker even as competitors including Porsche and Lamborghini ​scale back ‌their EV ambitions, citing weak demand.

France 24 · May 26

The Electric Ferrari Luce Debuts Today: See The Livestream

The livestream starts at 4:10 PM Eastern Time (10:10 PM CEST).

Motor1 · May 25

Ferrari Won't Force EVs On Buyers Chasing Special Cars

Ferrari isn’t worried at all about the possibility of struggling to sell its first electric vehicle. Even before preorders kick off next month, the Luce is already generating "very positive" feedback, according to CEO Benedetto Vigna. Speaking during the earnings call following the Q4 2025 results, Maranello’s head honcho made…

Motor1 · Feb 11