INSANE: Market basket - The Real Truth

Walmart dominates the retail conversation. Shoppers assume the national giant automatically provides the cheapest grocery receipt in town. That assumption is no longer accurate. Independent price audits and consumer surveys reveal a shifting retail landscape. Several regional supermarket chains are aggressively undercutting the massive supercenters. These regional operators use localized…

The price of milk and the price of a simple bottle of water can tell you a lot about a grocery store’s pricing strategy. In a surprising twist of modern retail, there are a handful of regional grocery chains where you can consistently buy a full gallon of milk for…