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UNCOVERED: 2 - The Untold Story

KTM's Parent Company Just Sold MV Agusta After Less Than a Year

KTM has been in some seriously hot water, as we've talked extensively about the Austrian brand’s situation time and time again, and have been covering the story as it unfolds. If you want an in-depth look of what’s been going on, click here. But in a nutshell, the once-mighty Austrian…

RideApart

KTM Somehow Has More Dealerships Worldwide Than Harley-Davidson

As the chips continue to fall on KTM's situation, it's staggering just how much money the company spent on expansion over the last few years. And how much that expansion has bitten them in the ass right now, as it lays off workers, slashes sitting inventory, cancels race programs, and…

RideApart

KTM's MotoGP Chief Says, "No, Everything is Actually Fine!"

Not to mince words, but KTM's future isn't looking all that bright or rosy right now. The company, headed by Stefan Pierer, is going through insolvency proceedings. It has over a year's worth of motorcycles just sitting on dealership lots it can't get rid of. The brand went through countless…

RideApart

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[UPDATED] The Motorcycle Industry Will Be Seriously Affected By KTM's Insolvency, Here's Why

[UPDATE, January 13, 2025: As AKV predicted would happen in a previous communication with RideApart, two more Pierer Mobility subsidiaries have now declared insolvency in Austria. They are: Avocodo GmbH and Pierer E-Commerce GmbH. Avocodo is mainly responsible for software services, including dealer and customer portal and website operation and maintenance.…

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Three Investors Show Interest In KTM, and You Know Two of Them Already

We've been told since we were kids that three is a magic number. Will it work out that way for KTM, though?The report from its restructuring administrator, Alpenländischer Kreditorenverband Europa (AKV), contains a number of important details. While we've primarily been talking about KTM AG (the motorcycle manufacturer), they're one of…

RideApart

KTM Will Quit MotoGP After All

Are you good in a crisis?If you are, then you already know at least two things. One is that there are near-term plans and there are long-term plans. And you have to successfully prioritize both types of things if you're going to make it through the problem. The second thing…

RideApart

KTM Selling MV Agusta Shares, Under Investigation by Financial Market Authority

The actions surrounding KTM's financial crises have been so shady, like when a C-suite executive told journalists there was no credence to YouTube videos claiming the brand was in financial trouble, knowing full well that it was. But there wasn't any talk of the manufacturer doing anything illegal. Until now.KTM…

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KTM's insolvency administrator puts shares of MV Agusta on sale

An insolvency administrator has put KTM's shares in MV Agusta up for sale, as the Austrian auto giant continues to reel in from a financial crisis.

Autosport

Is MotoGP's Pedro Acosta Looking to Already Jump Ship From KTM?

Pedro Acosta is a helluva rider. He's young, amazingly talented, and beat out a ton of old hats on great machines over the course of the 2024 season. Because of his capabilities, he was moved up from the GasGas team to the main factory-backed KTM team for the 2025 season.…

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UPDATE: MV Agusta Seeks To Reassure Everyone That It's Doing Well, Actually

[UPDATE, December 12, 2024: Seeking to answer what were undoubtedly a slew of questions about its future at once, MV Agusta Motors sought to clarify where it's been, where it currently stands, and where it's going in a press release.

RideApart

KTM Is Nearly Bankrupt, Files to Save the Company From Insolvency

Times are tough for KTM's parent company Pierer Mobility AG. Though it has some of the best motorcycles around, one of which I still dream about and peruse the classifieds for on a weekly basis, the brand's market share has essentially dropped off a cliff in recent years. There are obvious…

RideApart

KTM Is Doing So Badly, It's Probably Going to Be Sold

KTM has been in trouble for a while now. But in its most recent financial statements, it seemed as if with a little restructuring, more layoffs, and a few changes to its lineup, things would likely even out in the next year or so. Sure, it'd be rocky ahead, but…

RideApart

Is KTM Ashamed Its New 390s Are Better For the Company Than Its Big Bikes?

I don't get it. I don't understand it. How could a company as large and powerful as KTM, who's parent company also encompasses GasGas, Husqvarna, and MV Agusta, screw up a debut so badly? How could you see the demand for small displacement motorcycles so steeply rise, to the point where…

RideApart

KTM's Parent Company Is In Deep Trouble, Cuts Board and Revenue Forecasts

Pierer Mobility AG, the parent company of KTM, GASGAS, MV Agusta and Husqvarna, has announced that not only will it do away with its 2024 revenue projections, but also a handful of executives.

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Motorcycle Manufacturer KTM Cuts More Employees, Almost As Much as MV Agusta Added

KTM parent company Pierer Mobility Group already laid off close to 300 employees in the first half of 2024, and now it's about to cut even more to save money.

RideApart

MV Agusta Won't Share Engines With KTM, Says New President

MV Agusta's new president and CEO recently talked about what the company needs to do to move forward now that it's part of Pierer Mobility AG, including MotoGP.

RideApart

Here’s a Sneak Peek at What KTM, Husqvarna, GasGas, and MV are Bringing to EICMA

KTM has teased us with what it has in store for us at EICMA 2024. It plans to roll out updates across all four brands: KTM, Husqvarna, GasGas, and MV Agusta

RideApart

Is MV Agusta’s Superveloce 1000 Serie Oro Too Pretty To Ride?

MV Agusta has announced its newest Superveloce 100 Serie Oro, of which only 500 will ever be produced.

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RideApart

MV Agusta Offers New Service Promo On Previous-Gen Bikes

MV Agusta is offering its customers of older bikes extra peace of mind with free checkups and 20-percent off on certain spare parts.

RideApart

MV Agusta's Enduro Veloce Is a Faster Rally Machine

Always with a flair for the stylish, MV Agusta's Enduro Veloce is a faster adventure motorcycle that still looks stunningly beautiful on the Saint Tropez coast.

RideApart

KTM Parent Company Says It's Taking Over MV Agusta

KTM's parent company, Pierer Mobility AG, announced plans to take a controlling stake in MV Agusta as soon as spring 2024 instead of waiting two more years.

RideApart

Brian Gillen Joins Norton Motorcycles As Chief Technology Officer

Norton Motorcycles has just announced Brian Gillen as its new CTO. Gillen has 15 years of experience with Italian marque MV Agusta.

RideApart

Is MV Agusta Getting Ready To Launch The Superveloce 1000?

MV Agusta could be at the cusp of launching the highly anticipated Superveloce 1000, at least according to type-approval documents from Australia.

RideApart

Speed Reads: Watch A Trials Rider Roar Through The Honda Collection Hall

Honda set a professional trials rider loose in Honda Collection Hall to show off the collection; MV Agusta opens new production line; Dorna for sale & more.

RideApart

Speed Reads: KTM Parent Company To Move Production, Cut 300 Jobs In Austria

KTM, Husqvarna, and GasGas parent company Pierer Mobility is making significant changes in 2024; Trackhouse Aprilia joins MotoGP; Matthias Walkner out of Dakar.

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