Roger Federer invested $50 million in Swiss shoe company On; 4 years later, the brand went public at an $11.3 billion valuation
Roger Federer’s relationship with Swiss sportswear company On developed into more than a traditional endorsement after he became an investor and helped create tennis footwear with the brand. On launched THE ROGER Centre Court in 2020 before Federer debuted THE ROGER Pro at the Qatar Open in 2021. When On…
The Economic Times ·