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THE TRUTH ABOUT: 4 - Caught on Camera

WPP cuts forecasts again as takeover talk swirls around ad group

A GLOBAL slowdown in spending by US tech giants forced WPP into its second revenue warning this year amid wider caution among big consumer goods giants.

Evening Standard

‘In tatters’: can Martin Sorrell return S4 Capital to top table of ad world?

‘Faster, cheaper, better’ digital model that helped build business into £5.2bn company has been hit hard by advertising recession

The Guardian - UK

S4 shares crash as Sorrell warns clients cutting spend amid ‘fears of recession’

S4 has now cut sales forecasts for the second time in three months

Evening Standard

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FTSE 100 Live: Shares higher, pound up on US jobs report, WPP slides as tech slowdown hits profits

WPP shares have fallen sharply after the advertising and marketing group revealed delays in spending by tech sector clients.

Evening Standard

Tech giants cut ad spending in blow to WPP and global economy

Amazon and Apple turn cautious in hit to ad spend

Evening Standard

Boost for London creative sector as Havas swoops for Uncommon

Uncommon has made ads for Google and ITV, as well as British Airways’ safety briefing starring Ncuti Gatwa and Emma Raducanu

Evening Standard

Staff more likely to get a pay rise and be promoted if they don't work from home, WPP CEO says

WPP has officially opened its landmark office in Manchester city centre

Birmingham Post

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Advertising giant WPP opens landmark office on former Granada Studios site

The office had originally been expected to open in early 2022

Birmingham Post

1 Advertising Stock to Buy Today, 2 to Sell

The advertising industry is evolving thanks to technological advancements and the rise of digital and smart advertising solutions. Therefore, investors could look to buy fundamentally strong advertisement stock WPP plc (WPP). On the other hand, Magnite (MGNI) and Troika Media Group (TRKA) could be best avoided, given their weak fundamentals.…

StockNews.com

China, India have fewer people than the UN thinks

In April, the United Nations estimated that India had overtaken China as the world's most populous country. While the announcement received a great deal of media attention, India's 2024 census will likely reveal that the UN's projections have been vastly overestimated.

Bangkok Post

Generative AI comes for advertising

The world's largest advertising companies are helping to usher in these changes quickly by introducing new creative solutions for advertisers now.

Axios

Vice Media files for Chapter 11 bankruptcy

It marks a significant fall from grace from what was one of the most highly-valued media startups.

Axios

WPP warns of ad spend cutbacks by US tech giants

UK revenue grew by 7.4%, thanks to consumer goods firms spending more

Evening Standard

Sir Martin Sorrell reveals cancer treatment

S4 Capital boss says it’s almost ‘business as usual’ after keyhole surgery to remove tumour

The Guardian - UK

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The Guardian - UK

KKR in talks to buy stake in public relations company FGS Global

US firm reportedly seeks to buy more than 30% of FGS in deal that would give it enterprise value of about $1.4bn

StockNews.com

3 Ad Worthy Stocks Investors Are Reviewing

The advertising industry is expected to grow significantly in the foreseeable years, driven by the growing adoption of digital advertising with increased digital media consumption worldwide. Given the industry’s tailwinds, it could be wise to consider adding fundamentally sound advertising stocks Publicis Groupe (PUBGY), WPP plc (WPP), and AdTheorent Holding…

Evening Standard

WPP buys influencer agency whose co-founder criticised its digital strategy

“The size of WPP, there might be 30-40% of their business that is literally not fit for purpose in the next three or four years,” Arron Shepherd said a year ago

The Guardian - UK

UK marketing content firm Tag strikes £533m deal with Japan’s Dentsu

Exclusive: One of UK’s biggest ad deals for 15 years is expected to be signed this week but may yet fall through

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news in one place.

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The Guardian - UK

‘It’s fundamental’: WPP chief on how AI has revolutionised advertising

Mark Read says artificial intelligence is helping firm win clients keen to tap into technology’s potential

Evening Standard

WPP profits top £1bn as ad giant’s boss embraces “scary” AI revolution

WPP offered hope today that the economy could be in for a “soft landing” as clients resumed spending and profits zipped past £1 billion.

Bangkok Post

Low birthrates hurt China, women to pay the price

China's population decline, which the Chinese government officially confirmed in January, has led many observers to wonder if the country's current demographic trends threaten its stability.

Evening Standard

Economic strife to last until 2024 warns Sage of Soho Martin Sorrell

ADVERTISING guru Sir Martin Sorrell today likened the energy crisis to the financial crash of 2008 and warned there may be no signs of economic recovery until 2024.

The Guardian - UK

Global ad market faces ‘car crash’ next year amid cost of living crisis

Industry bullish in build-up to football World Cup but marketing spend an ‘easy cost to cut’ as demand slows

Evening Standard

WPP posts positive results but not ‘naïve’ on impending recession

Revenues at the advertising network that houses Ogilvy and Grey jumped 10.2% to £6.75 billion in first half of year

The Guardian - UK

S4 Capital’s share slump means Sir Martin Sorrell has a crisis on his hands

The advertising firm was already low on credit with investors and the latest numbers call its strategy into question

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