In the golf equipment world, we are told every January that the "latest and greatest" has arrived. We’re promised 10 more yards, tighter dispersions, and A.I.-designed faces that make even our worst swings look like Rory McIlroy’s.
But if you spend enough time on the range or scouring the used bins at the local pro shop, you’ll notice something interesting. There are certain drivers that players simply refuse to give up. These "unicorns" reached a peak of performance where the gains from modern technology have hit a wall of diminishing returns.
