For nearly a decade, MAGA and Donald Trump were synonymous.
- Today, the movement's most consequential fights are unfolding beyond the control of its term-limited president — empowering rival factions to shape MAGA in their own image.
Why it matters: MAGA entered the year with a sheen of invincibility, riding the high of Trump's victory and united in his promise of a new "Golden Age." It's ending 2025 locked in an existential war over the future of conservatism.
