If all fashion is about communication, a printed T-shirt is – quite literally – your wardrobe’s sartorial signpost, a device to tell the world your likes and dislikes, taste and mood, without opening your mouth. This makes them, pun intended, a winner on two fronts: a way to make a bold statement but also an easy style solution when you haven’t got the headspace to think about your outfit in the morning.
Buy a T-shirt that says something – Finisterre’s “Protect Your Blue” is about an ocean campaign, for example – or one set to start conversations, like Mowalola’s with its frankly amazing, and very bendy, model.