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AAP

Lifestyle

Michael Ramsey

UNCOVERED: Aboriginal culture helps wa revive tourism | History Defined

Mark McGowan Roger Cook

WA's heritage and natural assets such as Ningaloo Reef star in a new $15 million pitch to tourists. (PR HANDOUT) (AAP)

Western Australia's natural beauty and Aboriginal culture is highlighted in a new campaign aimed at rebuilding the state's tourism industry.

The $15 million Walking On A Dream campaign will run across multiple platforms and underpin Tourism WA's marketing activities for at least the next five years.

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