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Tom’s Hardware
Tom’s Hardware
Technology
Avram Piltch

THE TRUTH ABOUT: Ai generated pizza commercial impresses but visits uncanny valley - The Untold Story

Pepperoni Hug Spot Commercial

In the last few months, we've seen how large language models such as ChatGPT can generate text copy, how image generators like Stable Diffusion can create pictures on demand and even how some can do text-to-speech. One enterprising developer who goes by the handle Pizza Later, combined five different AI models to create a live action commercial for a fictional pizza restaurant called "Pepperoni Hug Spot."

The resulting video, which I've embedded below, is both horrifying and impressive at the same time. The commercial features photo-realistic people who are eating, cooking and delivering some very appetizing pepperoni pizza. It even has human-sounding dialog and decent background music.  However, the facial expressions and dead eyes on some of the characters are a little much.

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