AI is transforming all types of consumer tech, from your laptop’s web browser to smartphones and even smart speakers. Such developments have been drawing plenty of attention, but AI is also quietly at work under the hood of the best TVs, where it can significantly contribute to a set’s overall picture quality.
At the recent CES 2024, TV makers from Samsung and LG to TCL and Hisense were touting the AI capabilities of the processors powering their TVs. Such capabilities assist in tasks as basic as noise reduction and complex ones like identifying and isolating objects of interest in images and then dynamically enhancing contrast and color for greater visual impact.
