Amazon is facing a class-action lawsuit in the US claiming that the company failed to adequately inform shoppers at its physical, cashless Go stores that it collects biometric data.
Per the filing (PDF, via Engadget), the plaintiff, Alfredo Alberto Rodriguez Perez, argues that palms are scanned, and sensors and deep learning algorithms are used to “measure the shape and size of each customer’s body” in order to identify them, track their movement within a Go store, and monitor their purchases.
