Just before the first ever episode of Ant & Dec’s Limitless Win early last year, Ant McPartlin joked that it would end up bankrupting ITV.
A couple of NHS workers duly scooped half a million pounds on that opening show, and we all started to think he might not be joking after all.
Since then though? It’s all gone a bit quiet on the kerching front, and viewers are wondering how much longer ITV can bang on about limitless wins when no one is limitlessly winning?
