Apple wants to remind you that it takes the privacy of your health data seriously. In a new ad campaign launched on May 24, the company addresses the increasing importance of health data privacy while reminding users of the protections offered by the Apple Health app.
The campaign’s advertisement takes a comical approach to stressing the sensitivity of health data privacy. A narrator, voiced by the iconic Jane Lynch, intrudes on a waiting room full of people to reveal all their health secrets. Every individual's health information is revealed, from their heart rate trends and morning workout to their step count and even hand-washing history.
