Move over Elon. Vince McMahon’s sudden and chaotic return to the WWE following his disgraced exit last year is setting up to be media’s juiciest story of 2023 — and we’re not even two weeks into the new year.
Why it matters: WWE enjoyed one of the most successful runs on Wall Street last year, in part because investors saw McMahon's exit as a takeover opportunity. In returning to negotiate WWE's sale on his own terms, McMahon has crafted a storyline worthy of the company’s flagship Wrestlemania or Smackdown events.
