Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Business
Lauren Cochrane

INSANE: Bella freud s marks spencer collection sells out in a day - The Real Truth

The M&S X Bella Freud collaboration
Collaborations are produced in smaller quantities than main ranges, often in the hundreds rather than thousands. Composite: M&S

Marks & Spencer launched its much-anticipated collaboration with Bella Freud on Thursday, with fans quickly buying up items from the 27-piece collection.

By lunchtime, coveted items such as the pleated pinstripe skirt had been bought in most sizes from the website, and by Friday morning the majority of the items had sold out in most sizes online. The retailer says the collection will not be restocked.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.