Crypto and decentralized finance is not nearly as obscure as many traditional investors will have you believe. On the contrary, DeFi and token technology has been embraced by some of the world’s most innovative companies, if not silently. The original obscurity and nerves by some to get involved have dissipated, but if some worries still remain here’s a few behemoths plunging into DeFi whole hog:
Google’s parent company Alphabet (NASDAQ:GOOGL) has been one of the most active investors in cryptocurrencies and DeFi technology. The innovation goliath invested a whopping $1.5 billion into four separate blockchain companies between September 2021 to June 2022. Those investments included digital custody company Fireblocks, venture capital firm Digital Currency Group, the lightning node infrastructure platform Voltage and blockchain video games company Dapper Labs. As a matter of fact, there does not appear to be an alternative investment vehicle in the crypto sphere that Alphabet has not embraced. Ever since Meta, formerly Facebook, unveiled its plan for the so-called “metaverse,” Alphabet has plowed billions into similarly-related technology. That in itself has opened the door for alternative investments inside the metaverse, like NFTs and digital real estate.
