Creatives, ranging from artists to musicians to podcasters, have enjoyed a renaissance over the past decade with the rise of social media and other digital tools. But apart from those who go viral, making a living wage as a creative is not easy— until now.
Non-fungible tokens (NFTs) have provided a way for creatives to connect directly with their fans, reducing their dependence on intermediaries. For the first time ever, creatives can now sell NFTs on Shopify – one of the largest digital e-commerce platforms – through Single, a Solana blockchain, music, and video company.
