Buffer bills itself as a simple but effective, all-you-need social media toolkit for small businesses. It’s just one of many different social media management tools out there on the market, but the emphasis with Buffer is on affordability, which is always welcome given current trading challenges.
If you’re after a one-stop social media management solution then Buffer should do the trick, even within the confines of its free edition. To unleash its full potential though you’ll need to invest more time and money to access its full suite of tools.
