Eskimo Joe’s opened its doors on West Elm Street in Stillwater, Okla., in July 1975, the brainchild of a couple of new Oklahoma State graduates. The bar was right next to campus and a short walk from the football stadium, quickly establishing it as the social anchor before and after the Cowboys play.
Nearly 50 years and an untold number of sold T-shirts later, it’s still the landmark game-day location in an isolated college town. Clemson has the Esso Club, Oklahoma State has Eskimo Joe’s. Its fame has extended far beyond state borders.
Saturday, doors will open at 9 a.m. and breakfast cheese fries will be sold until 11. Drinks will flow. Trash will be talked. And by mid-afternoon, everyone will migrate from Eskimo Joe’s to Boone Pickens Stadium for the last Bedlam Series game.