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Evening Standard
Evening Standard
Entertainment
Chloe Street

RARE PHOTOS: Cher is the new face of balmain - The Real Truth

Cher Balmain Paris

When Cher made a surprise cameo appearance for the finale of the Balmain SS23 fashion show in Paris in September, the crowds of Balmain devotees who’d scored a ticket (all 10,000 of them) went wild, while fashion insiders wondered… could there be a partnership in the works?

On Monday, Balmain confirmed our suspicions, revealing imagery of Cher – wearing the same futuristic catsuit she had on the runway in September – as the face of its new handbag line: Balmain Blaze.

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