Co-op is to match Aldi prices for the first time on more than 100 everyday products, claiming it is the largest move of its kind across UK convenience stores.
The lower prices will be available to the retailer’s member customers and, for them, will see a pint of Co-op milk fall from 95p to 85p and Co-op medium free-range eggs and a tiger bloomer loaf of bread both drop 20p to £1.45.
