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TechRadar
TechRadar
Craig Hale

YOU WONT BELIEVE: Creative workers love ai but it is causing more issues than expected - You Need To See This

Andy Wilson Dropbox TechRadar
Typing on MacBook.
  • Study finds the average creative worker uses 14 tools – AI could help, but it isn’t currently
  • Just with better organization, creatives could gain 1.5 days per month
  • AI is favored for brainstorming, summarizing and information retrieval

New research is blaming tool overload and scattered workflows for productivity disruptions, with creatives experiencing slow delivery, reduced work quality and impacted margins.

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