
ESG is a critical factor in the future of work. It aims to help companies improve employee recruitment, satisfaction, engagement, and retention. However, it’s often a point of contention for companies, investors, stakeholders, and employees who sometimes see the guidelines as “woke.” As all three aspects—environmental, social, and governance—are essential, clumping them together often hinders their efficacy and creates problematic expectations that can override company goals.
So, rather than making ESG a north star, many companies are integrating it into well-established values. For Edward Jones, it’s a matter of aligning ESG to its company purpose via three areas: advancing inclusive growth, partnering for lasting financial strength, and promoting a healthier future.