AI image and video generators have taken over the internet. Even if you don’t have access to Sora 2, chances are you’ve seen the videos reposted on social media. Nano Banana is free and now available in Google Lens, so there’s no shortage of AI images either. The creative possibilities are endless, so why are the same prompts used over and over?
A new report from Kapwing reveals the most-used prompts across millions of Midjourney creations, and it says a lot about what users want to see.
The data, pulled from over 4.9 million public prompts, shows that users lean heavily on famous artists, directors, franchises and even fast food brands to guide their generative AI results. Some of the names you’d expect. Others? Not so much.
