
Research published Monday shows that Google is targeting lower-income users with advertisements for so-called crisis pregnancy centers, anti-choice organizations known to steer people away from accessing abortion care.
As the Tech Transparency Project (TTP), which conducted the analysis, explained: "Crisis pregnancy centers—which critics have dubbed 'fake abortion clinics'—appear to offer medical services but instead push an anti-abortion message, providing free ultrasounds and baby supplies with the aim of persuading women to carry unwanted pregnancies to term. Abortion rights advocates accuse them of using deceptive tactics to get women in the door—and targeting their advertising at low-income women and women of color in urban areas."