Cocoa prices have fallen nearly 70% since last Valentine's Day, but that won’t make heart-shaped boxes of chocolate or even chocolate Easter bunnies more affordable this year.
Chocolate prices at U.S. retail stores rose 14% between Jan. 1 and the first week of February compared to the same period last year, according to market research company Datasembly. That’s on top of a 7.8% increase for the same period in 2025.
